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Privacy Policy

1. Collecting Personal Information

When you visit the site www.bellamaldener.com, we collect certain information about your device, your interaction with the site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support.

In this Privacy Policy, we refer to any information that can uniquely identify an individual (including the information below) as “Personal Information”. 

We recommend you carefully read this statement. In our processing we comply with the requirements of privacy legislation. That means, among other things, that:

  • we clearly state the purposes for which we process personal data. We do this by means of this privacy statement;

  • we aim to limit our collection of personal data to only the personal data required for legitimate purposes;

  • we first request your explicit consent to process your personal data in cases requiring your consent;

  • we take appropriate security measures to protect your personal data and also require this from parties that process personal data on our behalf;

  • we respect your right to access your personal data or have it corrected or deleted, at your request.

If you have any questions, or want to know exactly what data we keep of you, please contact us.

See the list below for more information about what Personal Information we collect and why:

Customer support information

  • Examples of Personal Information collected: First and last name, email address, phone number

  • Purpose of collection: to provide customer support

  • Source of collection: collected from you

  • Disclosure for a business purpose: no third party processor

Device information

  • Examples of Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the site.

  • Purpose of collection: to load the site accurately for you, and to perform analytics on site usage to optimize our site.

  • Source of collection: Collected automatically when you access our site using cookies, log files, web beacons, tags, or pixels.

Using Personal Information

We use your personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.​​

Order information

  • Examples of Personal Information collected: name, billing address, shipping address, payment information (including credit or debit card numbers), email address, and phone number.

  • Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

  • Source of collection: collected from you

2. Lawful basis

Under the UK General Data Protection Regulation (UK GDPR), the lawful bases we rely on for processing this information are: 

  • Your consent. You are able to remove your consent at any time. You can do this by contacting: bellamaldener@googlemail.com

  • We have a contractual obligation

  • We have a legal obligation

  • We have a vital interest

  • We need to perform a public task

  • We have a legitimate interest

3. Accessing and modifying your data

If you have any questions or want to know which personal data we have about you, please contact us. You can contact us by using the information below. You have the following rights:

  • You have the right to know why your personal data is needed, what will happen to it, and how long it will be retained for.

  • Right of access: You have the right to access your personal data that is known to us.

  • Right to rectification: you have the right to supplement, correct, have deleted or blocked your personal data whenever you wish.

  • If you give us your consent to process your data, you have the right to revoke that consent and to have your personal data deleted.

  • Right to transfer your data: you have the right to request all your personal data from the controller and transfer it in its entirety to another controller.

  • Right to object: you may object to the processing of your data. We comply with this, unless there are justified grounds for processing.

Please make sure to always clearly state who you are, so that we can be certain that we do not modify or delete any data of the wrong person.

4. Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above.

For example:​

  • We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

  • Processing special category data collected for a yoga retreat is generally lawful, fair and transparent and complies with all the other principles and requirements of the UK GDPR.

5. Security

We are committed to the security of personal data. We take appropriate security measures to limit abuse of and unauthorised access to personal data. This ensures that only the necessary persons have access to your data, that access to the data is protected, and that our security measures are regularly reviewed.

​6. Behavioural Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.

For example:

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

7. Retention

Your information is securely stored. When you place an order through the site, we will retain your Personal Information for our records unless and until you ask us to erase this information.

8. Cookies

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.

We use the following cookies to optimize your experience on our Site and to provide our services.


The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as www.allaboutcookies.org.

Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.

9. Minors

We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address below to request deletion.

10. Changes

We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons. This privacy statement was last updated on 16/09/2023 and applies to citizens and legal permanent residents of the United Kingdom.

11. Contact

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by: 

Bella Maldener

C/o The Lodge Space 

120a Lower Road

SE16 2UB, London

United Kingdom

bellamaldener@googlemail.com

If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority. You can contact your local data protection authority, or our supervisory authority here: https://ico.org.uk/make-a-complaint/

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